According to a study conducted by Digital News Report, podcasts in Spain are used by 39% of Spanish Internet users, whose purposes are: to inform (45%), educate (31%) and entertain (34%).

In 2020, according to Listen Note, there were 1.7 million podcasts with more than 82 million episodes in more than 100 languages; English being the main language with 900,000 programs, followed by Spanish with 100,000.

The advantages of podcasts are many: you can listen to them wherever you want, while doing other activities, besides it does not require a large investment for the brands that want to produce them, allowing to communicate and tell stories in a simple and direct way.

It is also a very accessible format, you only need a device with an internet connection to access the applications developed for this purpose. Among the most used are iVoox, Apple Podcast and Spotify.

Certainly, this formula for information and entertainment has come to stay.

In the fashion industry there are already many brands that have opted for podcasts. Here is a list of our personal selection.

• Fash-ON Fash-OFF

This i-D podcast, comes direct from London, is indispensable for all those who are passionate about fashion, style and the latest trends. You can get inspired by listening to talk about the designer’s collections and everything you need to know about fashion. You can find it on Spotify or Apple Podcast.

• THE MEMORY OF… With John Galliano.

This celebrated podcast first launched in 2018 and is still very successful.

It’s a journey inside Galliano’s personal atelier where the designer reveals his way of thinking, understanding fashion and about new ways of defining feminine or masculine. “A story usually heard only by those who belong to the fashion circle.” This is how he describes it. Essential to be inspired and learn from one of the most visionary designers in fashion.

• Gucci Podcast

Gucci Podcast is available on Spotify, Soundcloud and Apple Podcast. The topics are varied and very interesting, with guests such as Massimo Bottura, the three Michelin star chef in charge of Gucci Osteria. Each episode focuses on important topics for the brand, such as feminism and the socio-cultural problems that we are living today. You can’t miss it!

• Dressed: The History Of Fashion

This podcast created and hosted by Cassidy Zachary and April Calahan explores the incredible social and cultural history behind the clothes we wear every day. You can find a new episode every Tuesday and Thursday.

• The Collective Podcast

Although is not a fashion-specific podcast, The Collective Podcast offers bi-weekly episodes of entertaining and informative discussions with creative industry leaders from around the world. Created and hosted by designer and director Ash Thorp, it aims to explore the struggles of work/life balance to share the experiences of influential creatives from all walks of media, including designers, illustrators, visual effects artists, writers, painters and programmers. It’s definitely a must-have podcast for all lovers of creativity.

• La moda dice

This podcast directed by the Argentine Eugenia Maurello, a journalist with a postgraduate degree in Sociology of Design, tells us about fashion and its social role, covering topics such as sustainability and diversity.

• Slow Fashion Life

Slow Fashion Life is a bi-weekly podcast that approaches issues of the fashion world but from a perspective of sustainability. Cristina Aparicio, the host of the podcast, spreads sustainable fashion through interviews and stories of different sustainable brands, women entrepreneurs and their experiences with slow fashion reflecting on topics such as sustainable fabrics, the origin of clothing and fashion scene from an ethical perspective.

• Un Podcast de Moda

Un Podcast de Moda de S Moda (El País) is one of the Spanish-language podcasts on fashion par excellence.

The journalists Clara Ferrero and Carlos Megía, tell us about trends, entertainment, analyzing all the looks of the red carpets and the most important events in the fashion world with their direct and simple way of communicating. 

This is our personal selection of the most interesting podcasts of the moment about fashion and design, without a doubt, there are many more creators in this panorama that offer quality content. What are your essential podcasts?

Sources: Digital News Report, Listen Note, Apple Podcast, SModa

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Según un estudio realizado por Digital News Report, el podcast en España es utilizado por el 39% de los internautas españoles, los cuales tienen los como propósito: informarse (45%), formarse (31%) y entretenerse (34%).

En 2020, según Listen Note, existían 1,7 millones de podcasts con más de 82 millones de episodios en más de 100 idiomas; siendo el inglés el idioma principal con 900.000 programas, seguido por el español con 100.0000.

Las ventajas de los podcasts son muchas: puedes escucharlo donde quieras, mientras haces otras actividades y sobre todo no requiere una gran inversión para las marcas que los quieren producir, permitiendo comunicar y contar historias de forma sencilla y directa.

Además es un formato muy accesible, solo necesitas un dispositivo con conexión a internet para acceder a las aplicaciones desarrolladas a propósito. Entre las más utilizadas tenemos iVoox, Apple Podcast y Spotify.

Sin duda, esta fórmula de informarse y entretenerse ha llegado para quedarse.

En la industria de la moda ya son muchas las marcas que han apostado por los podcasts. A continuación os dejamos un listado de nuestra selección personal de podcast en ingles y español.

• Fash-ON Fash-OFF

Este podcast de i-D, directamente desde Londres, es indispensable para todos los apasionados de moda, estilo y de las últimas tendencias. Puedes inspirarte escuchando hablar sobre las colecciones de los diseñadores y todo lo que necesitas saber sobre moda. Puedes encontrarlo en Spotify o en Apple Podcast.

• THE MEMORY OF… With John Galliano.

Este célebre podcast en inglés lanzado por primera vez en 2018 sigue teniendo mucho éxito.

Es un viaje a dentro el atelier personal de Galliano donde el diseñador revela su manera de pensar, entender la moda y sobre las nuevas maneras de definir lo femenino o masculino. “Una historia usualmente escuchada solo por aquellos que pertenecen al círculo de la moda.” Así lo describe. Imprescindible para dejarse inspirar y aprender de uno de los diseñadores más visionarios de la moda.

• Gucci Podcast

Gucci Podcast está disponible en Spotify, Soundcloud y Apple Podcast. Los temas son variados y muy interesantes, además cuenta con invitados como Massimo Bottura, el chef de tres estrellas Michelin a cargo de Gucci Osteria. Cada episodio aborda temas importantes para la marca como por ejemplo el feminismo y los problemas socioculturales que se viven al día de hoy. ¡No te lo puedes perder!

• Dressed: The History Of Fashion

Este podcast creado y presentado por Cassidy Zachary y April Calahan explora la increíblemente historia social y cultural detrás de la ropa que usamos cada día. Puedes encontrar un nuevo episodio todos los martes y jueves.

• The Collective Podcast

Aunque no se trate de un podcast específico sobre moda, The Collective Podcast ofrece episodios quincenales de debates entretenidos e informativos con líderes de la industria creativa de todo el mundo. Creado y presentado por el diseñador y director Ash Thorp, su objetivo es explorar las luchas del equilibrio trabajo  y vida diaria para compartir las experiencias de creativos influyentes de todos los ámbitos de los medios, incluidos diseñadores, ilustradores, artistas de efectos visuales, escritores, pintores y programadores. Sin duda es un podcast indispensable para todos los amantes de la creatividad y del diseño.

• La moda dice

Este podcast dirigido por la argentina Eugenia Maurello, periodista con Posgrado en Sociología del Diseño nos cuenta sobre la moda y su rol social tocando temas como la sostenibilidad y la diversidad.

• Slow Fashion Life

Slow Fashion Life es un podcast quincenal que aborda los asuntos del mundo de la moda desde una perspectiva de la sostenibilidad. Cristina Aparicio, la host del podcast, difunde la moda sostenible por medio de entrevistas e historias a distintas marcas sostenibles, mujeres emprendedoras reflexionando sobre temas como tejidos sostenibles, el origen de la ropa y la moda vista desde una perspectiva ética.

• Un podcast de moda

Un Podcast de Moda de S Moda (El País) es uno de los podcasts en castellano sobre moda por excelencia. Las periodistas Clara Ferrero y Carlos Megía, nos cuentan sobre tendencias, entretenimiento analizando todos los looks de las alfombras rojas y de los eventos más importantes del mundo de la moda con su manera de comunicar directa y sencilla. 

Este es nuestra selección personal de los podcasts más interesantes del momento sobre moda y diseño, sin duda, hay muchos más creadores en este panorama que ofrecen contenido de calidad. ¿Cuáles son tus podcasts imprescindibles?

Fuentes: Digital News Report, Listen Note, Apple Podcast, SModa

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– “Once they invited me to a party and I decided to make a dress with feathers, sewn one by one, and it attracted so much attention, people asked me so much about it, where it was from, At that moment I thought that I could make a mini-collection”. – That is how Teresa Helbig, relates how she started in the fashion world. She began her path as a visual window display designer for many shops in Barcelona until she found her true vocation as fashion designer.

The firm Helbig was born in 1996, initiated by Teresa and her talented mother, Teresa Blasco, a professional seamstress and dressmaker who, from an early age, encouraged her daughter’s curiosity and passion for this field. Two generations of women who have worked together to create one of the most experienced brands in Spain.

In fact, with more than 24 years of presence in the fashion world, today, the Catalan designer is a benchmark to draw inspiration.

The Helbig Girls

The garments of this firm are recognized for their uniqueness, in fact, all of them are hand made to the last detail and stand out for their beauty and elegance. The Helbig style has been defined as timeless, fresh, romantic, feminine, sophisticated style with a provocative and punk touch.

For that reason, actresses and many national and international personalities, have been lucky to wear a Helbig dress, among them: Olivia Wilde, Úrsula Corberó, Inma Cuesta, Rosalía, Macarena Gómez, Amaia Romero, Taylor Swift, Gwen Stefani, Zendaya, Saoirse Ronan and Halle Berry. Teresa defines the Helbig woman as rebellious, independent, curious and hard-working.

The designer has always shown her great passion for his profession and from the beginning she has been a pioneer in several aspects, for instance, she was one of the first designers to dare with fashion films and from the beginning she has sold her designs just after the runway.

The importance of teamwork

At the head of the business, next to Teresa, along with Teresa Blasco, is also her husband: Chema Paré. The Helbigs have their atelier, studio and showroom in Barcelona, in a modernist building from 1905 located in the Eixample neighborhood. They have an indispensable team of 20 people: dressmakers, pattern designers, assistants, photographers, florists, shoemakers, jewelers, artisans, graphic designers and journalists, among others, together they create ready-to-wear, sewing and bridal collections. Teresa affirms that her atelier is, above all, home.

“All my team is irreplaceable and I don’t know how I would do it if they weren’t a few meters beyond my design table” – Teresa Helbig.

There is no doubt that the success of her brilliant career is due to his creativity, hard work and the love for this profession, however the cornerstone for this and any other project lies in the importance of teamwork.

“Being a fashion designer has never been an easy job. There are all the hours of the world, and with very unromantic parts: production, numbers, logistics, shipping. Sometimes fashion is like an Excel, sometimes you have to make an extra effort so this tedious part take doesn’t take away your passion or energy for the other part, the beautiful one, the creative one, the one to take the fabric and the mannequin and start dreaming “- Teresa Helbig.

Without any doubt, Teresa Helbig will continue to inspire us with many more projects and innovative ideas.

A constant professional who loves his trade, doing it every day with creativity and passion, undoubtedly she has the necessary talent to create successful projects, being consequently a source of inspiration for many other people. In any field, especially in the fashion industry, teamwork, defined leadership, and having specialists in each area who have tools based on emotional intelligence are essential. Also, is crucial that the interests of all people involved must be aligned with the interests of the project, since only in this way, the success of the project will be assured.

Sources:

teresahelbig.com/es

www.marie-claire.es

www.vogue.es/moda/

www.instagram.com/teresahelbig/

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